Getting the most out of your participation

Getting the most from taking part in a fair requires meticulous preparation, effective implementation and a thorough follow-up. We give you top tips on how to exhibit successfully at a fair and how to follow up your contacts to achieve the best results after the fair.

If you have any queries about taking part in a
fair, please contact our Event Services on
tel. +46 (0)8 749 44 44 or by e-mail: eventservice@stockholmsmassan.se.

2012-03-14

The exhibition guru

The exhibition guru is an education and evaluation program and is a joint project between the Swedish research and consultancy company NU-gruppen and The Scandinavian trade fair council, Fairlink. The objective of exhibition guru is to change exhibitiors way of thinking and acting.

One-day courses:
The one-day courses is on a basic level with inspiration and ideas.
All step in the participation, from planning, invitation to full-up and evaluation.
The course is held in Stockholm.
After the course, the participants receive a diplom and the title "Certified Exhibition Guru".

Two-day courses:
The two-day courses is in-depth level.
During two days, companies can work with their own cases together with selected exhibition experts.
The course offer you both theory and practice and you will also receive a diplom with the title "Certified Exhibition Guru"

Tailor-made courses:
We tailor make a program to suite youre companies needs. It could be anything from one-day seminars in the planning stage to a one-houer pep-talk to educate and motivate personell in the stand just before an exibition.